In the late 1880s, the
Haight and Ashbury district was a place to live outside of the hustle and
bustle of downtown San Francisco. It was almost like a little suburb of the
city at the time. However, this district has changed dramatically over the years.
It was the central location for hippies in the late 1950s and 1960s, and due to
its popularity during these years; it was the prime spot for the “Summer of
Love” in 1967. People came from all over the country that year in hopes of
seeking out free love, drugs and rock and roll.
The corner of Haight and Ashbury remains the most famous spot
for tourists in district, because this is where the height of all the action
took place. Most people are attracted to interesting and exciting places because
they are simply fun to visit. Places with a lot of history behind them make
them that much more intriguing. Thus, it should come to no surprise that corner
of Haight and Ashbury is a historic, tourist location. The area is certainly
still a fun, happening place to visit. There are plenty of funky shops and
interesting restaurants to try out. Most of the businesses on Haight Street
work hard to maintain the flower power and hippy vibe that it is known for.
Counterculture would be an appropriate term to describe the
mentality of many of the young people who lived in the Haight district,
specifically in the 1960s. By definition, counterculture
is the culture and lifestyle of those people, especially young, who reject or
oppose the dominant values and behavior of society. This era was filled with
young people who drummed to their own beat and set out to live as wild and free
spirits in society.
Due to the dominance that young,
free-spirited hippies had over the area in past years, I feel as though the
vibe given off by the surrounding signage is that of carefree peace and love.
This correlates with the history of the district and the “free love, drugs and
rock and roll” attitude. The signage definitely contributes to my understanding
of what happened in this area. By looking down the street at the different
shops, works of graffiti, and psychedelic colors; it is almost as if you can
imagine yourself in another time era altogether. It’s almost as if you have
been transported back to the 1960s. The sight of hippies, or even the risen
Beatles probably wouldn’t startle too many people walking down this street.
It’s a place where nothing is normal, everything is accepted, and history lives on.
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